Category Archives: Market Research Statistics

BBC Reports that Star Trek online will be launched in 2007, attracting potential millions of customers. \”DFC Intelligence forecast that the worldwide market for online games will reach $9.8 billion in 2009.\”

In the quarter ended June 30, 2.2 million PDAs were sold worldwide, slightly down from 2nd quarter 2003. Handheld market share leaders:

• PalmOne (42%)
• HP (39%)
• Sony (7.8%)
• Dell (4.6%)
• Medion (4.1%)

Contrast that with the 164 million cell phones sold worldwide last quarter. Market share leaders:

CBS Marketwatch: U.S. online retail sales are projected to more than double over the next six years and account for 12 percent of total retail sales in 2010, up from about 7 percent this year, according to a new report from Forrester Research.

If I were starting a \”web company\” today, I wouldn\’t do it until I had read Andy Jedynak\’s speech from the latest MarketingSherpa subscription summit. Andy is VP and GM of WeatherBug.

WeatherBug.com has a web site, of course. But it\’s mainly a marketing brochure for something far more powerful than a web site: a free downloadable Internet Application.

Rio is second to apple in retail sales of MP3 players:

\”In May, Rio ranked second to Apple in the MP3 player market, holding a 14.6 percent share compared to Apple\’s 39.2 percent, according to the latest figures available from The NPD Group, which tracks sales at retail stores.\”

Rio challenges the mini-iPod with the new Rio Carbon:

From Wall Street Journal:

In a sign of how the Internet is rebounding, Jupiter predicts that marketers will spend $8.4 billion on online advertising in 2004, while earmarking $12.2 billion for magazines. In 2007, the two platforms each will get $13.8 billion. In 2008, online ad spending surges ahead, capturing $15 billion, compared to magazines\’ $14.5 billion, Jupiter predicts. The gap widens in 2009. The Jupiter forecast is set to be released Wednesday.

Spending by U.S. consumers for online content rose almost 19 percent to $1.56 billion in 2003 from 2002, largely fueled by increases in the two top categories, the Online Publishers Association and comScore Networks said on Monday.

RFID is a major new wave that entrepreneurs should be exploring.